I’m not sure whether to be in awe or laugh at this new web video project from Jon M. Chu. It’s like a cross between Heros and America’s Best Dance Crew. I want to laugh because the premise is so far-fetched but the production values kind of win me over. I’m a still a little lost with the ballerina/ninja character. The shots are spectacular. Very Matrix style. Apparently they actually performed all of this without digital effects or wires.
So part one of the project is a web video series which spawns into a franchise that intertwines the best dancers in the world with comic-book style characters, a cinematic narrative, groundbreaking live performances, and multiple product lines in video, merchandise and even electronic dance products.
Check out the trailer, I think it stands on it’s own pretty well. I wouldn’t watch the interview with Jon though, it kind of ruins the illusion. Take for instance his quote below:
“Have you ever wondered what it would be like if super heros really existed? Well, they do. And they’re called dancers.”
Ouch. That was just one step too far.
The trailer is also available in HD on the site.
feed