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“ In fact, in our 2008 Arts Patron Research study, 45% of people over 55 said that buying online was their preferred method of buying single tickets for arts events.
- Gene Carr’s Patron Technology Blog: Banishing the Myth: Part 284
This actually matters because the 55+ crowd have traditionally been heavy arts ticket buyers. If they are into buying tickets online then we should listen.
Chance of a lifetime
Misnomer Dance Theater is auditioning.
To make an appointment or ask questions, please email Kristen at kristen@misnomer.org with subject line “Misnomer Audition” with your name, phone number and email address, and availability for the audition times. You will receive a confirmation email with your time slot.
Dance/NYC Gala calendar
I’m not sure a PDF was the best way to go on this one. Talk about a lot of manual work for whoever has to manage all the e-mails. As it turns out it’s not going to be that useful as it only includes 4 galas. That’s one of the problems with opt-in programs.
Danspace Project: Out of Space @ BRICstudio
Friday & Saturday
May 23 and 24, 8:30pm
Tickets available at the door and online: www.briconline.org/bricstudio.
Info: 866-811-4111.
This is the first example of a blog press release that I can remember. A normal press release states “for immediate release” or includes a ‘hold until date.’ This press release included the line “For Immediate Posting.” It’s a small change, but it’s the beginning of a new form of media.
“ As a result, ballet companies rely on a stupefying amount of recycling. Surely no other art form has as limited a canon as the ballet world, which deals primarily in chestnuts leavened by a few contemporary hits.
In Out of Step in the Washington Post Sarah Kaufman is not impressed with San Francisco Ballet’s New Works program. She thinks that it is “ a microcosm of what’s wrong with the ballet world.”
DanceMedia: Yet another dance video site
The concept of critical mass comes to mind. How many users does a dance video site need before it becomes worth visiting? And how does it get to that point if it’s not worth visiting before having that many users?
Y. A. C. about dance=lame
From the Dance/NYC website:
“YAC about Dance, the newsletter from Dance/NYC’s Youth Advisory Committee, is receiving rave reviews!”
Can someone point those reviews out to me? I thought the last newsletter was pretty lame. A quarterly newsletter isn’t about to save an industry. Way to think outside of the box guys. Original.
Print is dead. Move on.
Can we just let it die in peace? The dwindling number of dance writers in print has nothing to do with the publishers lacking respect for dance. It has everything to do with print media as an industry crumbling and the fringes going first. Everyone still cares as much for dance journalism as they always did, they just don’t care about paying for a paper version of it.
I love Eva’s rant here:”…this entire matter is a story of disrespect and disempowerment that the dance community…”
As though the print publishers were just wallowing in money and decided to make dance writers their objects of derision. It’s not as though the Voice was firing dance critics on the one hand and hiring tech writers on the other. It’s not a shift in importance, it’s an overall decline.
Don’t believe me? As the New York Times noted last week “Apart from those two national dailies, which eked out gains of under 1 percent each, every other newspaper in the top 20 posted declines… ” (“Most Papers Again Report Big Declines in Circulation” 4/29/08)
Please stop moaning that ‘no body cares about dance writers’ and that ‘dance has been slapped in the face by publishing.’ Dance writing is just the first part of the old regime to fall.
“ Or is it that we need to look to America for better ways of marketing the art form?
Judith Mackrell asks Is ballet’s future in America?
I’d love to believe that better marketing is all that it would take but the issues are much deeper than that. Marketing is more than just the packaging of an artistic product, it’s not just decorations that make people buy it. True transformative marketing may require branding that is different from what the artist has in mind. It would be marketing managers saying “your work doesn’t fit our marketing plan… sorry, try again.”
Japan: URL's Are Totally Out
“Within minutes of riding on the first trains in Japan, I notice a significant change in advertising, from train to television. The trend? No more printed URL’s. The replacement? Search boxes, with recommended search terms!”
“It makes sense, right? All the good domain names are gone. Getting people to a specific page in a big site is difficult (who’s going to write down anything after the first slash?). And, most tellingly, I see increasingly more users already inadvertently put complete domain names like “gmail” and “netflix” into the Search box of their browsers out of habit — and it doesn’t even register that Google pops up and they have to click to get to their destination.”
